This episode shows Nicola Benedetti, Festival Director of Edinburgh International Festival, as she presents an extraordinary opening event to mark the beginning of the festival season. As The Macallan celebrates its 200 Years Young, we create a narrative that depicts how The Brand is helping to create an unforgettable start to one of the world’s most celebrated arts festivals.

Our visuals and narrative present a collaboration that embodies the shared commitment to heritage, creativity and the power of the arts to connect and inspire.

We created a main film, a 15” cutdown, a 30” capsule and a 15” video teaser.