In Collaboration with
Jordi Roca & Casa Cacao
Jordi Roca, World’s Best pastry chef and 3-star Michelin chef from El Celler de Can Roca, is also the owner of Casa Cacao: a world temple of craft chocolate comprising a hotel and chocolate factory in Girona, Spain.
In this episode we witness the creation of The Harmony collection Rich Cacao, where Jordi and The Macallan playfully and sustainably bring together the worlds of whisky and chocolate in an unprecedented way. This project is all about innovation and a profound respect for nature. It involves an exclusive pairing of whisky and chocolate and gives new life to natural waste materials by reusing cacao husks to make the exceptional whisky packaging.
Client: The Macallan
Category: Short documentariesSocial media assets
A universe of content
To showcase every detail of this unique collaboration, we expanded the content by creating video capsules to use in every social media piece needed: one feature-length film and eleven cutdowns + twenty-two format adaptations (YouTube 16:9, Instagram 1:1 and 9:16, Facebook 1:1 and Twitter 1:1), and ten stills of the project.